Entries by John Keller

The Second Step for SEO: On-Page Optimization, Part 2

Alright, you’re likely reading this because you’ve read part 1 of On-site SEO and are ready to keep getting deeper into the on-page SEO. We’ll cover Keyword Consistency, Linking internally, Sitemap.xml, and Robots.txt. These items are necessary to both help the user and the search engine understand your website and how to crawl it. Let’s […]

Design for the User

You’ve probably read virtually every beginners guide to SEO there is on the web, and all of them are telling you to make sure you have your keywords here and there, and there… and there. Eventually, you’ve finally put all your content on your site and read it thinking, “What did I just say?” According […]

What is Google Tag Manger & why do I need it?

Simply put, this is a tool provided by Google that allows you to run code, tracking, or programs on a website or app without having to edit the code of the website (once installed!) Google Tag Manager simplifies the ever-changing world of digital marketing by allowing you to swap out scripts for call tracking software if […]

Cost of Web Development

Every business needs a website, whether you’re small or large, new or 30+ years in business, small town or major metro, a website is a 24/7 brochure to your business’s services, contact information and more. Not having a website these days, or having a poor one, leads to a smaller and smaller market of individuals […]

[Step-by-Step Guide] to Local SEO

Get ready. If you own a local business or do marketing for one, then you need to read this guide. we’ll uncover the tactics used by our team here to deliver results on a month to month and year over year basis for our clients. Who should read this? Anyone who owns, operates or is […]

Do I Need a Website?

In short – Yes, every business needs a website.  We’ll get into some depth behind why you need a well-designed website for your business in this article. Strap on your boots, we’ve got some work to do. Here is the list of topics we’ll cover: Websites are for the customers as well They’ll save you […]

The Second Step for SEO: On-Page Optimization, Part 1

You’ve done as much research as you possibly can and now it’s time to do something with all the data you’ve collected. If you haven’t done the research, check out the first blog in this series: The First Step for SEO: Research. Let’s dig into the on-page factors we’ll work with based off your research, […]

Shopify for eCommerce

;gtgl;3rt0Getting into eCommerce has never been so… fulfilling! We want to take a moment and discuss the benefits of utilizing Shopify’s eCommerce platform from our first hand experience. With over 50 eCommerce projects completed in the last decade, we’ve utilized everything from ZenCart, Magento, WooCommerce and many other eCommerce platforms. While some of them had […]

The First Step for SEO: Research

Just like any task, preparation can make or break your strategy. Research is the first step to SEO to know how to build your effective SEO strategy. Effective SEO research includes the following: On-Page Analysis of your own site Keyword research Competitor Research Social Analysis and Search Engine Saturation So, now you know what to […]